{"id":6969,"date":"2022-01-14T16:22:34","date_gmt":"2022-01-14T16:22:34","guid":{"rendered":"https:\/\/greekecoproject.gr\/?p=6969"},"modified":"2022-01-14T16:35:34","modified_gmt":"2022-01-14T16:35:34","slug":"greenwashing","status":"publish","type":"post","link":"https:\/\/greekecoproject.gr\/en\/greenwashing\/","title":{"rendered":"Greenwashing"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"6969\" class=\"elementor elementor-6969\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1dcb4fc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1dcb4fc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7cf1518\" data-id=\"7cf1518\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0f4c0c3 elementor-widget elementor-widget-heading\" data-id=\"0f4c0c3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Greenwashing<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf52759 elementor-widget elementor-widget-heading\" data-id=\"cf52759\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u03a4\u03b9 \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03b1\u03b9 \u03c0\u03c9\u03c2 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bc\u03b5 \u03bd\u03b1 \u03c4\u03bf \u03b1\u03c0\u03bf\u03c6\u03cd\u03b3\u03bf\u03c5\u03bc\u03b5.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-69dfb74 elementor-widget elementor-widget-text-editor\" data-id=\"69dfb74\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\u0395\u03af\u03bd\u03b1\u03b9 \u03b3\u03bd\u03c9\u03c3\u03c4\u03cc, \u03c0\u03bb\u03ad\u03bf\u03bd, \u03c0\u03c9\u03c2 \u03b4\u03b9\u03b1\u03bd\u03cd\u03bf\u03c5\u03bc\u03b5 \u03bc\u03b9\u03b1 \u03b5\u03c0\u03bf\u03c7\u03ae, \u03cc\u03c0\u03bf\u03c5 \u03bf\u03b9 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ad\u03c2 \u03c3\u03c4\u03c1\u03ad\u03c6\u03bf\u03bd\u03c4\u03b1\u03b9\n\u03cc\u03bb\u03bf \u03ba\u03b1\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf \u03c0\u03c1\u03bf\u03c2 \u03ad\u03bd\u03b1\u03bd \u03c0\u03b9\u03bf \u03b2\u03b9\u03ce\u03c3\u03b9\u03bc\u03bf, \u03ad\u03bd\u03b1\u03bd \u03c0\u03b9\u03bf \u03c5\u03b3\u03b9\u03b5\u03b9\u03bd\u03cc \u03c4\u03c1\u03cc\u03c0\u03bf \u03b6\u03c9\u03ae\u03c2. \u0391\u03c5\u03c4\u03cc \u03ad\u03c7\u03b5\u03b9\n\u03c9\u03c2 \u03b1\u03c0\u03bf\u03c4\u03ad\u03bb\u03b5\u03c3\u03bc\u03b1 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03bf\u03bb\u03bb\u03ad\u03c2 \u03bf\u03b9 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03c3\u03c0\u03b1\u03b8\u03bf\u03cd\u03bd \u03bd\u03b1 \u03b5\u03be\u03b5\u03bb\u03b9\u03c7\u03b8\u03bf\u03cd\u03bd \u03c3\u03b5 \u03c0\u03b9\u03bf\neco friendly. \u0392\u03ad\u03b2\u03b1\u03b9\u03b1, \u03c5\u03c0\u03ac\u03c1\u03c7\u03bf\u03c5\u03bd \u03b1\u03c1\u03ba\u03b5\u03c4\u03ad\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03c3\u03c0\u03b1\u03b8\u03bf\u03cd\u03bd \u03bc\u03ad\u03c3\u03c9 marketing \u03bd\u03b1\n\u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03ac\u03c3\u03bf\u03c5\u03bd \u03bc\u03b9\u03b1 \u03c4\u03ad\u03c4\u03bf\u03b9\u03b1 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1, \u03c7\u03c9\u03c1\u03af\u03c2 \u03c3\u03c4\u03b7\u03bd \u03bf\u03c5\u03c3\u03af\u03b1 \u03bd\u03b1 \u03b1\u03bb\u03bb\u03ac\u03b6\u03bf\u03c5\u03bd \u03c4\u03af\u03c0\u03bf\u03c4\u03b1. \u0395\u03be\u03bf\u03cd \u03ba\u03b1\u03b9 \u03bf\n\u03cc\u03c1\u03bf\u03c2 greenwashing, \u03c0\u03bf\u03c5 \u03b1\u03ba\u03bf\u03cd\u03b3\u03b5\u03c4\u03b1\u03b9 \u03cc\u03bb\u03bf \u03ba\u03b1\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf \u03c3\u03ae\u03bc\u03b5\u03c1\u03b1.<br>\n\n<strong>\u03a4\u03b9 \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03bf \u03cc\u03c1\u03bf\u03c2 greenwashing;<\/strong><br>\n\u039f \u03cc\u03c1\u03bf\u03c2 greenwashing \u03b1\u03bd\u03b1\u03c6\u03ad\u03c1\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c4\u03b7\u03bd <strong>\u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ae \u03b5\u03be\u03b1\u03c0\u03ac\u03c4\u03b7\u03c3\u03b7\u03c2 \u03c4\u03bf\u03c5 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ae<\/strong>\n<strong>\u03bc\u03ad\u03c3\u03c9 \u03c0\u03b1\u03c1\u03b1\u03c0\u03bb\u03b1\u03bd\u03b7\u03c4\u03b9\u03ba\u03ce\u03bd \u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03b9\u03ce\u03bd<\/strong>, \u03c3\u03c7\u03b5\u03c4\u03b9\u03ba\u03ac \u03bc\u03b5 \u03c4\u03bf \u03c0\u03c9\u03c2 \u03c4\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 \u03bc\u03b9\u03b1\u03c2\n\u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03b9\u03bf <strong>\u03b2\u03b9\u03ce\u03c3\u03b9\u03bc\u03b1, \u03c0\u03b9\u03bf \u03c5\u03b3\u03b9\u03b5\u03b9\u03bd\u03ac \u03ae \u03c6\u03b9\u03bb\u03b9\u03ba\u03ac \u03c0\u03c1\u03bf\u03c2 \u03c4\u03bf \u03c0\u03b5\u03c1\u03b9\u03b2\u03ac\u03bb\u03bb\u03bf\u03bd<\/strong>, \u03ad\u03c7\u03bf\u03bd\u03c4\u03b1\u03c2\n\u03c9\u03c2 \u03b1\u03c0\u03ce\u03c4\u03b5\u03c1\u03bf \u03c3\u03c4\u03cc\u03c7\u03bf \u03c4\u03b7\u03bd \u03b8\u03b5\u03c4\u03b9\u03ba\u03ae \u03c0\u03c1\u03bf\u03b2\u03bf\u03bb\u03ae \u03c4\u03b7\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1\u03c2, \u03ba\u03b1\u03c4\u03b1\u03bb\u03ae\u03b3\u03bf\u03bd\u03c4\u03b1\u03c2 \u03b5\u03bd\u03af\u03bf\u03c4\u03b5 \u03c3\u03c4\u03b7\u03bd\n\u03b1\u03cd\u03be\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03c9\u03bd \u03c4\u03b7\u03c2. \u039f \u03cc\u03c1\u03bf\u03c2 \u03c0\u03b1\u03c1\u03b1\u03c4\u03b7\u03c1\u03ae\u03b8\u03b7\u03ba\u03b5 \u03c0\u03c1\u03ce\u03c4\u03b7 \u03c6\u03bf\u03c1\u03ac \u03c4\u03b7 \u03b4\u03b5\u03ba\u03b1\u03b5\u03c4\u03af\u03b1 \u03c4\u03bf\u03c5 \u201860,\n\u03cc\u03c4\u03b1\u03bd \u03ad\u03bd\u03b1 \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03bf \u03c4\u03bf\u03c0\u03bf\u03b8\u03ad\u03c4\u03b7\u03c3\u03b5 \u03b1\u03bd\u03b1\u03ba\u03bf\u03b9\u03bd\u03ce\u03c3\u03b5\u03b9\u03c2 \u03c3\u03c4\u03bf\u03c5\u03c2 \u03c7\u03ce\u03c1\u03bf\u03c5\u03c2 \u03c4\u03bf\u03c5, \u03b6\u03b7\u03c4\u03ce\u03bd\u03c4\u03b1\u03c2 \u03b1\u03c0\u03cc \u03c4\u03bf\u03c5\u03c2\n\u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03bd\u03b1 \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03bf\u03cd\u03bd \u03c4\u03b9\u03c2 \u03c0\u03b5\u03c4\u03c3\u03ad\u03c4\u03b5\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03b3\u03b9\u03b1 \u03c0\u03ac\u03bd\u03c9 \u03b1\u03c0\u03cc \u03bc\u03af\u03b1 \u03bc\u03ad\u03c1\u03b1, \u03b3\u03b9\u03b1\n\u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b7 \u03bf\u03b9\u03ba\u03bf\u03bd\u03bf\u03bc\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c3\u03b1\u03bd \u03bc\u03b9\u03b1 \u03ad\u03be\u03c4\u03c1\u03b1 \u03b2\u03bf\u03ae\u03b8\u03b5\u03b9\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c0\u03b5\u03c1\u03b9\u03b2\u03ac\u03bb\u03bb\u03bf\u03bd.<br>\n\n<strong>\u03a0\u03c9\u03c2 \u03b5\u03c6\u03b1\u03c1\u03bc\u03cc\u03b6\u03bf\u03c5\u03bd \u03bf\u03b9 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b5\u03c2 \u03c4\u03b7\u03bd \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ae \u03c4\u03bf\u03c5 greenwashing;<\/strong><br>\n\u039f\u03b9 \u03bb\u03ad\u03be\u03b5\u03b9\u03c2 \u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ac \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c5\u03c4\u03ad\u03c2 \u03c0\u03bf\u03c5 \u03ba\u03b5\u03bd\u03c4\u03c1\u03af\u03b6\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03c3\u03bf\u03c7\u03ae \u03c4\u03bf\u03c5 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ae \u03c3\u03b5 \u03bc\u03af\u03b1\n\u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7. \u03a6\u03c1\u03ac\u03c3\u03b5\u03b9\u03c2 \u03cc\u03c0\u03c9\u03c2 \u03c6\u03c5\u03c3\u03b9\u03ba\u03cc \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd, \u03c0\u03c1\u03ac\u03c3\u03b9\u03bd\u03bf \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd, \u03c0\u03b1\u03c1\u03ac\u03b3\u03b5\u03c4\u03b1\u03b9 \u03b2\u03b9\u03ce\u03c3\u03b9\u03bc\u03b1 \u03ba\u03c4\u03bb.\n\u0393\u03b9\u03b1 \u03c0\u03b1\u03c1\u03ac\u03b4\u03b5\u03b9\u03b3\u03bc\u03b1, \u03ad\u03bd\u03b1\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7\u03c2 \u03b8\u03b1 \u03c0\u03c1\u03bf\u03c4\u03b9\u03bc\u03ae\u03c3\u03b5\u03b9 \u03bd\u03b1 \u03b1\u03b3\u03bf\u03c1\u03ac\u03c3\u03b5\u03b9 \u03c4\u03bf \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd \u03c0\u03bf\u03c5 \u03bb\u03ad\u03b3\u03b5\u03c4\u03b1\u03b9\n\u2018Natural Potato Chips\u2019, \u03c0\u03b1\u03c1\u03ac \u03c4\u03bf \u2018Classic Potato Chips\u2019, \u03b1\u03bb\u03bb\u03ac \u03b1\u03bd\u03b1\u03c1\u03c9\u03c4\u03ae\u03b8\u03b7\u03ba\u03b5 \u03c0\u03bf\u03c4\u03ad\n\u03ba\u03b1\u03bd\u03b5\u03af\u03c2 \u03c4\u03b9 \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03c4\u03bf \u2018natural\u2019 \u03c3\u03c4\u03b7\u03bd \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03af\u03b1 \u03b1\u03c5\u03c4\u03ae;\n\u039a\u03b1\u03b8\u03bf\u03c1\u03b9\u03c3\u03c4\u03b9\u03ba\u03cc \u03c1\u03cc\u03bb\u03bf \u03c6\u03c5\u03c3\u03b9\u03ba\u03ac \u03c3\u03c4\u03b1 \u03c3\u03b7\u03bc\u03b5\u03c1\u03b9\u03bd\u03ac \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03b1, \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03b1\u03b9 \u03b7 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1 \u03c4\u03bf\u03c5 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03bf\u03c2.\n\u03a4\u03b1 \u03c0\u03b1\u03c4\u03b1\u03c4\u03ac\u03ba\u03b9\u03b1, \u03bb\u03bf\u03b9\u03c0\u03cc\u03bd, \u03b8\u03b1 \u03b5\u03af\u03c7\u03b1\u03bd \u03b5\u03bd\u03b4\u03b5\u03c7\u03bf\u03bc\u03ad\u03bd\u03c9\u03c2 \u03bc\u03b9\u03b1 \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03af\u03b1 \u03c0\u03c1\u03ac\u03c3\u03b9\u03bd\u03b7 \u03ae \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf\u03bd\n\u03c3\u03c5\u03bd\u03b4\u03c5\u03b1\u03c3\u03bc\u03cc \u03c3\u03c4\u03b1 \u03c7\u03c1\u03ce\u03bc\u03b1\u03c4\u03b1 \u03c4\u03b7\u03c2 \u0393\u03b7\u03c2, \u03ce\u03c3\u03c4\u03b5 \u03bd\u03b1 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c3\u03c4\u03b1 \u03bc\u03ac\u03c4\u03b9\u03b1 \u03c4\u03bf\u03c5\n\u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ae \u03c0\u03b9\u03bf \u03c6\u03b9\u03bb\u03b9\u03ba\u03ac \u03c0\u03c1\u03bf\u03c2 \u03c4\u03bf \u03c0\u03b5\u03c1\u03b9\u03b2\u03ac\u03bb\u03bb\u03bf\u03bd. \u0395\u03af\u03bd\u03b1\u03b9 \u03cc\u03bc\u03c9\u03c2 \u03b1\u03c5\u03c4\u03cc \u03b1\u03c1\u03ba\u03b5\u03c4\u03cc;\n\u03a4\u03bf \u03bc\u03cc\u03bd\u03bf \u03c0\u03c1\u03ac\u03b3\u03bc\u03b1 \u03c0\u03bf\u03c5 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf\u03c2 \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03af\u03b3\u03bf\u03c5\u03c1\u03bf\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03bf\n\u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03c4\u03bf\u03c5 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03bf\u03c2 \u03c0\u03bf\u03c5 \u03b1\u03b3\u03bf\u03c1\u03ac\u03b6\u03b5\u03b9, \u03b5\u03af\u03bd\u03b1\u03b9 \u03bd\u03b1 \u03b4\u03b9\u03b1\u03b2\u03ac\u03c3\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b5\u03c4\u03b9\u03ba\u03ad\u03c4\u03b1 \u03c4\u03bf\u03c5, \u03ba\u03b1\u03b8\u03ce\u03c2\n\u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf \u03bc\u03bf\u03bd\u03b1\u03b4\u03b9\u03ba\u03cc \u03c0\u03c1\u03ac\u03b3\u03bc\u03b1 \u03c0\u03bf\u03c5 \u03bf\u03b9 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b5\u03c2 \u03b4\u03b5\u03bd \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u03c0\u03b1\u03c1\u03b1\u03c0\u03bf\u03b9\u03ae\u03c3\u03bf\u03c5\u03bd.\n\u0395\u03c0\u03bf\u03bc\u03ad\u03bd\u03c9\u03c2, \u03b5\u03ba\u03b5\u03af \u03b8\u03b1 \u03bc\u03ac\u03b8\u03b5\u03c4\u03b5 \u03c4\u03b1 \u03c0\u03ac\u03bd\u03c4\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03ad\u03bb\u03b5\u03c5\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b1\u03c3\u03ba\u03b5\u03c5\u03ae \u03c4\u03bf\u03c5 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03bf\u03c2\n\u03c0\u03bf\u03c5 \u03c3\u03b1\u03c2 \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03b5\u03b9.<br>\n\n<strong>\u039a\u03ac\u03bd\u03b5 \u03ad\u03c1\u03b5\u03c5\u03bd\u03b1 \u03c3\u03c4\u03bf \u03b4\u03b9\u03b1\u03b4\u03af\u03ba\u03c4\u03c5\u03bf.<\/strong><br>\n\u03a8\u03ac\u03be\u03b5 \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03c3\u03b5 \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03c5\u03bd. \u0393\u03b9\u03b1 \u03c4\u03bf\u03bd \u03c4\u03c1\u03cc\u03c0\u03bf \u03c0\u03bf\u03c5 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03bf\u03cd\u03bd \u03ba\u03b1\u03b9 \u03b1\u03bd\n\u03b1\u03c5\u03c4\u03ac \u03c0\u03bf\u03c5 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03b6\u03bf\u03c5\u03bd \u03c0\u03c9\u03c2 \u03c0\u03c1\u03b5\u03c3\u03b2\u03b5\u03cd\u03bf\u03c5\u03bd \u03b9\u03c3\u03c7\u03cd\u03bf\u03c5\u03bd \u03ae \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03bf\u03cd\u03bd \u03bc\u03cc\u03bd\u03bf \u03ba\u03bf\u03bc\u03bc\u03ac\u03c4\u03b9 \u03c4\u03bf\u03c5\nmarketing \u03c4\u03bf\u03c5\u03c2.\n\u0391\u03bd \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03b5\u03c3\u03b1\u03b9 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03b6\u03ae\u03c4\u03b7\u03bc\u03b1 \u03c4\u03b7\u03c2 \u03b2\u03b9\u03c9\u03c3\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1\u03c2, \u03b5\u03bd\u03b7\u03bc\u03b5\u03c1\u03ce\u03c3\u03bf\u03c5 \u03b1\u03c0\u03cc\n\u03ad\u03b3\u03ba\u03c5\u03c1\u03b5\u03c2 \u03c0\u03b7\u03b3\u03ad\u03c2. \u03a0\u03c9\u03c2 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bc\u03af\u03b1 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03bd\u03b1 \u03c3\u03c4\u03c1\u03b1\u03c6\u03b5\u03af \u03c0\u03c1\u03bf\u03c2 \u03ad\u03bd\u03b1 \u03c0\u03b9\u03bf \u03b2\u03b9\u03ce\u03c3\u03b9\u03bc\u03bf \u03c4\u03c1\u03cc\u03c0\u03bf\n\u03c0\u03b1\u03c1\u03b1\u03b3\u03c9\u03b3\u03ae\u03c2, \u03c0\u03bf\u03b9\u03b5\u03c2 \u03c4\u03b1\u03ba\u03c4\u03b9\u03ba\u03ad\u03c2 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03ae\u03c3\u03b5\u03b9, \u03c4\u03b9 \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03bf\u03c5\u03bd \u03c4\u03b1 \u03c0\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03c4\u03b9\u03ba\u03ac\n\u03c0\u03bf\u03c5 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03ad\u03c7\u03b5\u03b9 \u03ba\u03b1\u03b9 \u03c0\u03c9\u03c2 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c4\u03b1 \u03b1\u03c0\u03bf\u03ba\u03c4\u03ae\u03c3\u03b5\u03b9. \u03a4\u03cc\u03c4\u03b5 \u03b8\u03b1 \u03ba\u03b1\u03c4\u03b1\u03c6\u03ad\u03c1\u03b5\u03b9\u03c2 \u03bd\u03b1\n\u03b1\u03bd\u03b1\u03b3\u03bd\u03c9\u03c1\u03af\u03c3\u03b5\u03b9\u03c2 \u03c4\u03bf \u03c6\u03b1\u03b9\u03bd\u03cc\u03bc\u03b5\u03bd\u03bf \u03c4\u03bf\u03c5 greenwashing \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c4\u03bf \u03b1\u03c0\u03bf\u03bc\u03bf\u03bd\u03ce\u03c3\u03b5\u03b9\u03c2.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Greenwashing \u03a4\u03b9 \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03b1\u03b9 \u03c0\u03c9\u03c2 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bc\u03b5 \u03bd\u03b1 \u03c4\u03bf \u03b1\u03c0\u03bf\u03c6\u03cd\u03b3\u03bf\u03c5\u03bc\u03b5. \u0395\u03af\u03bd\u03b1\u03b9 \u03b3\u03bd\u03c9\u03c3\u03c4\u03cc, \u03c0\u03bb\u03ad\u03bf\u03bd, \u03c0\u03c9\u03c2 \u03b4\u03b9\u03b1\u03bd\u03cd\u03bf\u03c5\u03bc\u03b5 \u03bc\u03b9\u03b1 \u03b5\u03c0\u03bf\u03c7\u03ae, \u03cc\u03c0\u03bf\u03c5 \u03bf\u03b9 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ad\u03c2 \u03c3\u03c4\u03c1\u03ad\u03c6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03cc\u03bb\u03bf \u03ba\u03b1\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf \u03c0\u03c1\u03bf\u03c2 \u03ad\u03bd\u03b1\u03bd \u03c0\u03b9\u03bf \u03b2\u03b9\u03ce\u03c3\u03b9\u03bc\u03bf, \u03ad\u03bd\u03b1\u03bd \u03c0\u03b9\u03bf \u03c5\u03b3\u03b9\u03b5\u03b9\u03bd\u03cc \u03c4\u03c1\u03cc\u03c0\u03bf \u03b6\u03c9\u03ae\u03c2. \u0391\u03c5\u03c4\u03cc \u03ad\u03c7\u03b5\u03b9 \u03c9\u03c2 \u03b1\u03c0\u03bf\u03c4\u03ad\u03bb\u03b5\u03c3\u03bc\u03b1 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03bf\u03bb\u03bb\u03ad\u03c2 \u03bf\u03b9 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03c3\u03c0\u03b1\u03b8\u03bf\u03cd\u03bd \u03bd\u03b1 \u03b5\u03be\u03b5\u03bb\u03b9\u03c7\u03b8\u03bf\u03cd\u03bd \u03c3\u03b5 \u03c0\u03b9\u03bf eco friendly. \u0392\u03ad\u03b2\u03b1\u03b9\u03b1, \u03c5\u03c0\u03ac\u03c1\u03c7\u03bf\u03c5\u03bd \u03b1\u03c1\u03ba\u03b5\u03c4\u03ad\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03c3\u03c0\u03b1\u03b8\u03bf\u03cd\u03bd \u03bc\u03ad\u03c3\u03c9 [&hellip;]<\/p>","protected":false},"author":1,"featured_media":6970,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[44],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Greenwashing - Greek Eco Project<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/greekecoproject.gr\/en\/greenwashing\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Greenwashing - Greek Eco Project\" \/>\n<meta property=\"og:description\" content=\"Greenwashing \u03a4\u03b9 \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03b1\u03b9 \u03c0\u03c9\u03c2 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bc\u03b5 \u03bd\u03b1 \u03c4\u03bf \u03b1\u03c0\u03bf\u03c6\u03cd\u03b3\u03bf\u03c5\u03bc\u03b5. \u0395\u03af\u03bd\u03b1\u03b9 \u03b3\u03bd\u03c9\u03c3\u03c4\u03cc, \u03c0\u03bb\u03ad\u03bf\u03bd, \u03c0\u03c9\u03c2 \u03b4\u03b9\u03b1\u03bd\u03cd\u03bf\u03c5\u03bc\u03b5 \u03bc\u03b9\u03b1 \u03b5\u03c0\u03bf\u03c7\u03ae, \u03cc\u03c0\u03bf\u03c5 \u03bf\u03b9 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ad\u03c2 \u03c3\u03c4\u03c1\u03ad\u03c6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03cc\u03bb\u03bf \u03ba\u03b1\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf \u03c0\u03c1\u03bf\u03c2 \u03ad\u03bd\u03b1\u03bd \u03c0\u03b9\u03bf \u03b2\u03b9\u03ce\u03c3\u03b9\u03bc\u03bf, \u03ad\u03bd\u03b1\u03bd \u03c0\u03b9\u03bf \u03c5\u03b3\u03b9\u03b5\u03b9\u03bd\u03cc \u03c4\u03c1\u03cc\u03c0\u03bf \u03b6\u03c9\u03ae\u03c2. \u0391\u03c5\u03c4\u03cc \u03ad\u03c7\u03b5\u03b9 \u03c9\u03c2 \u03b1\u03c0\u03bf\u03c4\u03ad\u03bb\u03b5\u03c3\u03bc\u03b1 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03bf\u03bb\u03bb\u03ad\u03c2 \u03bf\u03b9 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03c3\u03c0\u03b1\u03b8\u03bf\u03cd\u03bd \u03bd\u03b1 \u03b5\u03be\u03b5\u03bb\u03b9\u03c7\u03b8\u03bf\u03cd\u03bd \u03c3\u03b5 \u03c0\u03b9\u03bf eco friendly. \u0392\u03ad\u03b2\u03b1\u03b9\u03b1, \u03c5\u03c0\u03ac\u03c1\u03c7\u03bf\u03c5\u03bd \u03b1\u03c1\u03ba\u03b5\u03c4\u03ad\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03c3\u03c0\u03b1\u03b8\u03bf\u03cd\u03bd \u03bc\u03ad\u03c3\u03c9 [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/greekecoproject.gr\/en\/greenwashing\/\" \/>\n<meta property=\"og:site_name\" content=\"Greek Eco Project\" \/>\n<meta property=\"article:published_time\" content=\"2022-01-14T16:22:34+00:00\" \/>\n<meta property=\"article:modified_time\" 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